How Do I Use Canonical Tags?

Sometimes, you have an unavoidable situation where two or more pages are essentially duplicates of each other, and for some reason you can’t delete all the duplicate pages. Often, this happens when using dynamic URLs because your web server is generating similar URLs for the exact same content. The best solution in this situation is […]

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How Do I Safely Redirect One Page to Another?

There are many reasons why you might redirect an existing URL to another. Sometimes you just want to change the URL of an existing page. Other times you might be removing an outdated or duplicated page in favor of a better page.¬†Regardless of the reason, you need to redirect the old page to the new […]

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How Do I Deal With Duplicate Content?

When your page contains content that’s substantially similar to another page, your search engine might struggle to know which offers the most authoritative source of information. This typically causes both pages to suffer in the search rankings as the relative value that each provides gets divided by the search engine. If you encounter such a […]

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